W2 ONLY
Hybrid – (Onsite Mon, Tues, Thurs)
What you'll be doing
- Help manage the day-to-day of clients Google Ads accounts (Search, Display,
- Performance Max, Display and YouTube), optimizing for lead and pipeline generation
- Identifying trends in our own data, utilizing tools like platform data, Salesforce, and
- Tableau, as well as in the market, to optimize spend and performance-based insights
- Spending time in accounts setting up and optimizing campaigns, ad groups, keyword lists, negative keywords, bidding strategies, ad copy, ad assets/extensions, A/B tests, and more
- Assisting other paid managers in various paid platforms by executing tasks, campaign maintenance, pulling data, analyzing reports, and enhancing performance
- Help oversee campaign budgets and performance for all paid search advertising channels
- Staying up to date on Google Ads product releases, betas, algorithm updates, and search marketing trends in the industry that can benefit advertising channels
- Analyzing reports, search term data, performance trends, and recommending the necessary changes to work towards improving performance
Qualifications
- Minimum 3-5 years of experience managing Google Ads and other paid search accounts (e.g., Microsoft/Bing Ads)
- Practical knowledge and understanding of the Google Ads platform and Google Ads
- Editor, including how to set up campaigns, conduct keyword research, and strategize
- Analytical and quantitative skills; bias towards data-based decision making
- Excel/Google Sheets experience in data manipulation and analysis
- Experience with Google Analytics (GA4)
- Experience in landing page optimization, ad copy writing, and A/B testing to drive conversion improvements
- Ability to multitask, balance, and juggle responsibilities in a fast-paced environment
- Willingness to assist on different projects, accounts, and campaign needs
About SSi: With over 26 years of industry experience, SSi People has built its reputation and expertise on putting people first. Everything we do works toward delivering an exceptional experience for our consultants, our clients, and our internal team. Through a genuine commitment to people in everything we do, we have developed refined processes and a stellar internal team to deliver talent quickly. More importantly, we focus on building long-term relationships, not transactions. Putting people first is just what we do well.
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